Awake NY x Air Jordan 6 “Blueberry” Raffles Live

Awake NY Delivers a Second Standout Jordan 6

The Awake NY x Air Jordan 6 “Blueberry” is the second colorway from the upcoming Awake NY x Jordan collaboration and brings a much cooler, sportier look than the “Bubblegum” pair. Dressed in Midnight Navy, Infrared 23, Game Royal and Light Blue, the sneaker mixes layered blue shades with sharp red contrast details for a bold but wearable finish.

This pair keeps the Air Jordan 6 silhouette intact, but Awake NY gives it a much more distinct identity through textured panels, branded details and vibrant contrast stitching. Light blue overlays sit on top of darker navy sections, while Infrared hits appear on the lace lock, embroidery and speckled midsole sections. The result is a sneaker that feels loud enough for a collaboration, but still balanced enough to wear regularly.

One of Two Awake NY x Jordan 6 Colorways

Like the “Bubblegum” pair, the “Blueberry” is part of a two-colorway project from Awake NY. While the pink version is clearly the louder option, this one feels a bit more versatile and may end up being the favorite for many people. The blue palette gives it a cleaner overall look, while the co-branded details still make sure it feels special.

Some of the standout design elements include the translucent side panel with the Awake “A” logo, the special heel embroidery, the co-branded backtab area and the extra branded hangtag. Those details help separate the shoe from a standard inline Jordan release and make it feel like a real collaboration rather than just a simple color update.

EQL Release First, Wider Launch Expected in September

The Awake NY x Air Jordan 6 “Blueberry” is currently expected to release on August 23, 2026. The first launch appears set to happen through EQL, with a wider release expected later in September via SNKRS and select retailers.

That release setup mirrors the “Bubblegum” colorway and makes sense for a collaboration of this size. The initial raffle should create early demand, while the later wider drop gives the pair a stronger chance to reach a bigger audience. There also appears to be matching apparel tied to the collaboration, which should help build even more momentum around the full collection.

Why the “Blueberry” Could Be the Stronger Pair

The “Blueberry” has a good chance of being the more popular of the two pairs simply because it is easier to wear. The mix of navy and light blue already works well, and the Infrared accents add just enough energy without making the shoe feel too loud.

At the same time, the Air Jordan 6 is not the easiest model to refresh, which is why collaborations like this stand out. Awake NY gives the silhouette a fresh identity while still respecting what makes the model recognizable. At a retail price of $230, it sits in the expected range for a premium Jordan collaboration, and with growing attention around the project, this is definitely one to keep an eye on.