Nike Book 1 “What The” Releases in December
i Update
Dec 12th: The sneaker is loaded via SNKRS US and will officially release on December 19th. Get your wallets ready!
Devin Booker’s first signature shoe has been a steady highlight ever since it debuted, but this one turns the volume all the way up. The “What The” treatment is Nike’s love letter to chaos—splicing memorable colors, materials, and motifs into a single, collectible pair. For the Book 1, that mash-up lens lands on the Suns star’s growing catalogue and personal story, then cranks the details until nothing feels ordinary.
Design: a scrapbook you can wear
Look closely and the pair reads like pages torn from different chapters of Booker’s journey. The shoes arrive mismatched—right and left don’t even try to agree. You’ll spot shaggy mustard suede next to embossed reptile textures, denim overlays rubbing shoulders with speckled “safari” prints, and a stitched, frayed Swoosh that looks ripped from a DIY sample wall. Iridescent heel wraps fade like heat off desert asphalt; a translucent outsole shifts from orange to violet, echoing Phoenix sunsets.
Even the tiny hits tell stories. One shoe carries “NO SIR.” script at the heel, a wink at Book’s competitive edge; the other reads “CHAPTER ONE,” reminding you this is still the beginning. On the eyestay, a metal badge stamped 1996 nods to Booker’s birth year and the limited nature of this run. Turquoise laces on one foot and black on the other underline the playful, patched-together ethos that defines every “What The” classic.
Underfoot, you still get the Book 1 ride—responsive cushioning and a stable platform built for on-court movement but chilled enough for everyday wear. This is a performance silhouette disguised as a gallery piece.
History: the “What The” DNA meets Book’s rise
Nike’s “What The” lineage has long celebrated fan-favorite eras by stitching them into one audacious statement. From SB to Basketball, those pairs became instant grails because they captured a moment more than a colorway. The Book 1 “What The” does the same for a player who’s turned poise and polish into superstardom. Booker’s debut model has already carved out its own lane; this pair bottles that momentum with a collector’s spin that feels inevitable—and overdue.
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Release & rarity
Circle the date: December 16. Retail is €170 / £155 / $170, dropping via Nike SNKRS and select retailers. Here’s the kicker: limited to just 1,996 pairs, each individually numbered so you know exactly where your pair sits in the run. If you’re a Suns fan, a Booker believer, or just a sucker for great storytelling in sneaker form, this is the one you frame—or wear until the stitches fray even more.
Why it will fly
Mismatched “What The” builds almost always punch above their weight because they invite discovery. Every glance reveals another panel, texture, or hidden nod. Add the micro-edition size and Book’s current spotlight, and you’ve got a recipe for instant sell-through and long-term appeal.
How to secure your shot
Raffles are already popping up and most shops will gate pairs behind draws. Keep tabs on live entries, shop lists, and drop-time pings with one tap.
📲 Full raffle list, release alerts & drop tracking are live in the Sneaktorious app.
If this pair is on your end-of-year wish list, get locked in early.
Nike Book 1 “What The”
The Nike Book 1 “What The” is set to release on Dec 19th 2025 via SNKRS & select retailers. Stay updated and check the raffle guide as soon as the first raffle has started. Don't miss your chance to secure a pair!
View Full Raffle GuideKey Facts
Get all the details for the Nike Book 1 “What The”.
| Hype: | 🔥🔥🔥🔥🔥 (5/5) |
|---|---|
| Model: | Book 1 |
| Collaboration: | No. |
| Style Code: | IH1335-100 |
| Color: | Multi-Color |
| Release Date: | December 19th 2025 |
| Price: | 170€ / 155£ / 170$ |
| Where to Buy: | SNKRS & select retailers |
| Raffles: | Yes |
| Status: | Confirmed |
| Additional infos: | Limited to 1996 pairs. Each numbered. |
Official images below
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